exhibiting

Exhibitor Q & A – Tips for your next trade show exhibition

What are some key questions to ask show management to ensure my company is exhibiting at the right trade shows, and that it’s squeezing every ounce of effectiveness out of each one? Show management can offer loads of information for exhibitors, including everything from peak show hours and promotional tips to attendee demographics and competitive intelligence. However, shows don’t usually offer this information as part of the space-rental process. What exhibitors typically receive is a show prospectus containing a menuRead More